Advertising in Times Of India, Noida Times, English Newspaper

Advertising in Times Of India, Noida Times, English Newspaper

17.8K

Circulation

Daily

Print Day

About Advertising in Times Of India, Noida Times, English Newspaper

The supplement newspaper that has become the benchmark for the Page3 social scene, Noida Times is a sensation for people in Noida. It features pegged-up news of celebrities and movies from both national and international that have a huge local reader’s interest value. Advertising in this newspaper helps your brand get the maximum reach and enhances brand awareness.

Key Insights

Language

English

NewsPaper Type

Supplement

Area covered

Noida

Categories

General Interest

Top Choice

Popular

Custom Sized Ads

Custom Sized Ads are display advertisements that are showcased in newspapers as per the advertiser's requirement. These ads are customizable based on the advertiser's budget and are displayed on the front page, third page, back page, and any pages. Custom Sized Ads have a minimum size of approx. 240sq.cm on the front page and approx. 20sq. cm on all other pages.
Base Rate

₹ 230 Per Sq Cm

Popular

Quarter Page

Quarter Page Newspaper Ads are display ads that will cover a quarter (1/4) of the newspaper. Quarter Page Ads will take up approx. 400sq. cm for ad space.
Base Rate

₹ 92,000 Per Insert

Popular

Half Page

Times of India Half Page Ads will cover half of the page and can be displayed on any page of the newspaper. Half Page Ads can be placed either horizontally or vertically across the page and have a total area of approx. 823 sq. cm of ad space. Compared to Quater Page Ads, Half Page Ads will have more ad space, in which advertisers can customize the content and make them eye-catching to the audience.
Base Rate

₹ 1,89,750 Per Insert

Premium

Full Page

Full Page Newspaper Ads cover an entire page of the newspaper. Full Page Ads can be placed anywhere on the newspaper, other than the front page because the front page always carries the latest news content. Full Page Ads will provide advertisers with good brand visibility as it takes up a large area in the newspaper, i.e. approx. 1727 sq. cm.
Base Rate

₹ 3,94,680 Per Insert

Premium

Jacket Front Side

Jacket Page Ads are extra pages added before the front page of the newspaper. Jacket Front Side Ads are displayed on the front side of the extra page and will include advertisements that will cover an area of approx. 1579.2 sq. cm space, excluding the Masthead/Title Head
Base Rate

₹ 4,63,320 Per Insert

Premium

Jacket Back Side

Jacket Back Side Ads will be displayed on the back side of the extra page that is added to the newspaper's front page. Jacket Back Side Ads cover the entire page with a total area of approx. 1727 sq cm. As the availability of Jacket Back Side Ad only is comparatively rare, advertisers prefer to take Jacket Both Side Ads.
Base Rate

₹ 4,63,320 Per Insert

Premium

Jacket Both Sides

Jacket Both Sides Ads will be displayed on the extra page that is added to the front of the newspaper. Advertisers can choose to display their advertisement on both sides of the extra page. Jacket Both Sides will provide maximum visibility and will help increase brand recall.
Base Rate

₹ 9,26,640 Per Insert

Other Ad Options

Skybus

Base Rate

₹ 1,85,328 / Per Insert

Pointer Ads

Base Rate

₹ 5,400 / Per Insert

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Times Of India, Noida Times, English Advertising Cost

Advertising Option

TMA Offer

Custom Sized Ads

₹ 219 Per Sq Cm

Quarter Page

₹ 24,480 Per Insert

Half Page

₹ 45,441 Per Insert

Full Page

₹ 85,066 Per Insert

Jacket Front Side

₹ 1,38,232 Per Insert

Jacket Back Side

₹ 48,381 Per Insert

Jacket Both Sides

₹ 1,65,878 Per Insert

Skybus

₹ 55,293 Per Insert

Pointer Ads

₹ 4,860 Per Insert

Noida Times Advertising

The supplement newspaper that has become the benchmark for the Page3 social scene, Noida Times is a sensation for people in Noida. It features pegged-up news of celebrities and movies from both national and international that have a huge local reader’s interest value. Advertising in this newspaper helps your brand get the maximum reach and enhances brand awareness.

About Advertising In Times Of India Noida

Times Of India  Noida with a circulation of around  17788 is the largest circulated  English newspaper in  Noida. It is also the highest circulated  English newspaper in  Noida. Brands in Ecommerce, Consumer durables, Real Estate, Electronics and FMCG categories, etc advertise significantly in Times Of India Noida.

About Advertising In Times Of India Noida

The rate for advertising in Times Of India Noida is available in the Media Option and Pricing tab of this page. In Newspaper, rates can either be per square cm for a custom size or fixed cost for fixed ad sizes like a quarter page, half page, and full page. You will find per square advertising rate, as well as the cost of full-page, half page and quarter pages ads in The Times Of India Noida . As the mentioned rate for custom size is quoted in terms of per square cm. For e.g.: Let us say the per square cm rate for Times Of India Noida is Rs 3000 and you are looking for a 50 square cm ad. The cost of this ad size becomes Rs 3000 X 50 = Rs 150,000. The minimum ad size for a custom ad is 20 square cm. Advertising Rate for Times Of India Noida varies with the number of inserts and is higher for front and page 3 as compared to other pages. You can get the rate for all page positions by adding the media to your Bag and checking the rate for different page numbers. There can also be a slight variance in rates depending on the category of the advertisers. All Newspaper advertising agencies and publications offer a volume discount.

About Advertising In Times Of India Noida

A large chunk of overall ads in Newspapers comes through Newspaper Advertising Agency. Newspaper agencies play a critical role if you are planning to advertise in the Times Of India Noida . There are several aspects that a Newspaper advertising agency will take care of while executing your Newspaper campaign in Times Of India Noida . Firstly, the Newspaper advertising agency will help you in deciding the right page position and the recommended ad size for your ad. This ad size and page position decision is dependent on the competition activity, budget, and the creative. The newspaper agency for Times Of India Noida will also negotiate the right price for you. The last role of the Newspaper ad agency is to ensure flawless execution. While selecting the agency, you should check if the Newspaper agency has INS accreditation or has a partnership with some other INS agency to release your ad.Being an INS accredited agency helps in getting a credit period from  Times Of India for your campaign.
The Media Ant is an authorized agency for ad planning and buying on  Times Of India and provides a data research-backed plan and ensure that you get the best rates. In case you need any help with planning, please contact Help@TheMediaAnt.com.

About Advertising In Times Of India Noida

The advantages of advertising in Times Of India Noida are: 

  •  Times Of India is one of the most read newspapers in Noida . Ads placed in Times Of India would reach maximum newspaper readers.
  •  Times Of India Noida covers news and articles on various topics and hence by placing ads in Times Of India Noida , advertisers can reach out to the audience having various interests. 
  • Times Of India is one of the most trusted newspaper brands in Noida . Advertising in Times Of India Noida will help advertisers build trust with their audience.

About Advertising In Times Of India Noida

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About Advertising In Times Of India Noida

There are the following 2 important factors :

Factor 1: Newspaper Ad Sizes
Factor 2: Newspaper Ad Rates
Detailing of Factor 1:
Newspaper ad sizes: Newspaper display ads can come in different sizes which can be classified in two-
i) Fixed-size newspaper advertisement
ii) Custom/variable size newspaper advertisement
Fixed-size Newspaper Advertisements:
The following are the fixed sizes for newspaper display ads that are popular among newspaper advertisers:
a.Full Page Newspaper Advertisement (32.9 cm X 52 cm): Considered to be the most impactful of all, a full-page newspaper ad covers an entire newspaper page. In the case of the front page, the maximum allowed ad size of a half-page is 32.9 cm x 48 cm and it is due to the presence of newspaper masthead.
b.Horizontal Half Page Newspaper Advertisement (32.9 cm X 25 cm): Horizontal half-page newspaper ads divide the newspaper area into two halves horizontally. In terms of dimensions, the ad would measure 32.9 cm wide and 25 cm long and would cover an area of 825 sq cm. Just like a full-page ad size newspaper advertisement, this is also a popular choice for advertisers.
c.Vertical Half Page Newspaper Advertisement (16 cm X 52 cm): Placing half-page ads vertically nowadays is gaining popularity. When most of the advertisers prefer to go for a Horizontal half page, placing a half-page ad vertically can attract more eyeballs. The maximum allowed ad size of a vertical half-page in FrontPage is 16 cm x 46 cm and it is due to the presence of newspaper masthead.
d.Quarter Page Newspaper Advertisement (16 cm X 25 cm): A quarter-page newspaper advertisement would cover an area equivalent to a quarter or 1/4 of a newspaper page. Most advertisers prefer it to be placed on the right bottom side corner of the newspaper page.
e. Skybus Newspaper Advertisement (32.9 cm X 5 cm): Skybus newspaper advertisements are narrow horizontal ads that cover the entire width of the newspaper and is present just under the newspaper title (masthead). In most cases, Skybus ads appear on the front page of the newspaper. A Skybus roughly covers an area of 165 sq cm.
f. Pointer Newspaper Advertisement (4 cm X 5 cm): Pointer newspaper advertisements are small ads of 20 sq cm that appear on the front page of the newspaper. Although it is a must to take a minimum of 30inserts it may vary in exceptional cases.
g. Jacket Newspaper Advertisement: Jackets are extra pages meant to carry advertisements and are placed before the front page. Jackets are considered to be the most popular media in the premium category ad options and been preferred by most of the advertisers with a high budget.
The following are the sizes for the jacket:
Jacket Front Side: 32.9 cm width X 48 cm height
Jacket Back Side: 32.9 cm width X 52.5 cm height 
Variable/Custom-sized Newspaper Advertisements:
Apart from the popular fixed-sized newspaper ads, there can be a number of options for Variable/Custom-sized advertisements. The minimum accepted size for a custom-sized display ad for the newspaper is 20 sq cm except that in the case of the front page where the minimum required size is 240 sq cm.
Following are a few ad dimensions that are high in demand
4 cm (wide) * 5 cm (long)
8 cm (wide) * 8 cm (long)
8 cm (wide) * 12 cm (long)
12 cm (wide) * 20 cm (long)
16 cm (wide) * 20 cm (long)
Detailing of Factor 2:
Newspaper ad rates: Newspaper ad rates are based on the following few factors
 i ) Page Position: Based on page position rate changes or extra premium is charged e,g. The rate for premium pages like the front, last, page 3 is always higher than any other page.
ii) Total Ad Volume: Based on the ad size (quarter, half, etc) and the number of inserts (1,2,3, etc), rates do change. The higher the total volume of the business more the discount percentage is applicable.
iii) Client Category & Brand Name: Based on the advertiser's category (e-commerce, real estate, automobile, etc) rates do vary. Similarly, the rate applicable for brand A in the real estate category not necessarily be applicable for brand B in the same category.